Bonami is a fast-growing online seller of furniture and home accessories. It enjoyed great results, but it didn’t have any real image communication.

We decided to create the world of Bonami from all the items you can buy at Bonami’s online store. Of course. Then, using forced perspective and almost zero postproduction, we shot a story that takes place in this world.

To shoot a big idea, you need lots of space. We found it in Budapest.